Careers at Defacto

Content writer

Mohali, IND 5 Openings JOB-1006

About this role

Content Writer – Job Description

Job Title

Content Writer

Job Summary

We are looking for a creative and detail-oriented Content Writer to create high-quality, engaging, and SEO-friendly content for our websites, blogs, social media, marketing campaigns, and product documentation. The ideal candidate should have excellent writing skills, a strong understanding of digital content strategies, and the ability to simplify complex topics for different audiences.

Key Responsibilities

  • Write clear, engaging, and original content for websites, blogs, landing pages, emails, and social media.

  • Create SEO-optimized content to improve search engine rankings.

  • Research industry trends and produce informative, accurate, and relevant content.

  • Edit and proofread content to ensure quality, grammar, and consistency.

  • Collaborate with designers, developers, and the marketing team to create compelling campaigns.

  • Update existing content to improve accuracy, readability, and SEO performance.

  • Develop product descriptions, case studies, user guides, and knowledge base articles.

  • Ensure all content aligns with the company's brand voice and style guidelines.

  • Manage content calendars and meet project deadlines.

Required Skills

  • Excellent written and verbal communication skills.

  • Strong command of English grammar and vocabulary.

  • Knowledge of SEO best practices and keyword research.

  • Ability to research and write on a wide range of topics.

  • Familiarity with content management systems (CMS) such as WordPress is a plus.

  • Basic understanding of digital marketing and social media platforms.

  • Strong attention to detail and editing skills.

  • Ability to manage multiple projects and meet deadlines.

Qualifications

  • Bachelor's degree in English, Journalism, Communications, Marketing, or a related field (preferred).

  • 1–3 years of experience in content writing or a similar role (freshers with excellent writing skills may also apply).

  • A portfolio of published articles, blogs, or other writing samples is preferred.

Preferred Skills

  • Experience with AI-assisted content creation tools.

  • Basic knowledge of HTML and website content publishing.

  • Familiarity with analytics tools such as Google Analytics and Google Search Console.

What We Offer

  • Collaborative and growth-oriented work environment.

  • Opportunities for learning and career development.

  • Exposure to diverse projects across multiple industries.

  • Competitive salary and performance-based incentives.